rebellion
Forecast fashion trends for womenswear Spring / Summer 2024.
the ask
Create a trend forecast for Spring/ Summer 2024, that includes fabrics, prints/patterns, and looks based on a chosen zeitgeist.
the process
In preparing our Spring/Summer 2024 forecast, my team and I evaluated the current zeitgeist and its potential influence on forthcoming industry trends. Over several months, our team conducted thorough research, laying the groundwork for our predictions in the realm of trends.
Drawing on punk, retro, protests and riots from the 1960s, Rebellion depicts the future combining a hard edge through fabrics and trims and smooth patterns representing psychedelics and the hippie movement.
Color Palette
The theme of rebelliousness stems from the people versus the power. Anti-establishment movements energize people and their desire for change. Lots of imagery we’ve found stemmed from graffiti art, protest signs, and overall activism. Think about a time when you’re trying to get your word out, but nobody is listening and sadly you have to resort to violence to grab their attention. This is the dark side of a rebellion, causing a ruckus, and destroying property. It can be argued that this side of rebellion is the side that stands by even harder on their opinion due to their actions. With our theme also drawing an influence from the 60s “Counter Culture” it was only right to show the passive side. This color story focuses on the “Hippies” and “Beatniks” in the 60s, with people protesting in a calm and peaceful manner.
details & trims
Lace is an openwork fabric that can be created by hand or by machine. Its weight ranges from low to heavy, depending on the type. It's breathable, sheer, and might need to be lined. Lace is particularly soft to the touch if it is composed of silk, cotton, or wool. It is more durable with synthetic fibers. We have decided to add lace as a trimming due to the transparency and sheer allowing an individual to show the beauty of their body and allowing them to express their "rebellious" side through fashion.
Grommets: It's all about integrating grommets to enhance the silhouette of a garment for those who desire a little more perforation. These plastic or metallic rings frequently line the piece's edges, highlighting the body's natural curves. It's also a more refined technique to combine more subtle components. The grommet may provide a bit of curiosity and excitement even in the most subtle of ways. It can be used as a strap harness, to add texture and dimension to lightweight textiles, and to help break up an otherwise monotone outfit. We decided to add grommets as a trim to enhance the interest of our theme and the “punk” look.
Metal Buttons: We have decided to add these parts of our trimmings because go well with leather fabrics. Metal buttons or studs add a bit more of a rock and roll look that ties in with our theme. They have a reputation for enhancing the looks of luxury garments.
Runway looks
One topic that has been censored and talked down upon for years is the woman’s body. Dirty dancing is all about rebelling against social norms but also having the ability to fight, or “dance”. These runway looks are flexible and provide comfortability for the person to achieve these said tasks. A common trait these looks share is exposed skin. Dolce & Gabbana’s Spring 2022 ready-to-wear look gives us a lace top that perfectly ties in with our fabrics portion for being a piece that we will include in our collection. Chanel’s Fall 2022 ready-to-wear collection has a top that is obviously sheer, paired with some trousers that scream comfortability and no limited movement because of how flowy looks.
Abstract Anarchy represents the reconnection with the 1960s psychedelics but is newly designed with an added modern edge. Dolce & Gabbana Spring 2022 Ready-to-Wear collection expresses forms of more structured psychedelics. Dsquared2 and Olivier Theyskens display more abstract looks. This combination of runway looks completes the Abstract Anarchy collection looks.
Coup D’etat, a push to remove government power. These runway looks give this challenging, intimidating look to them. Including things that mix together two fabrics, which we normally don’t see in fashion. In David Koma’s Fall 2022 collection, it sports the model with a bright and dull dress accompanied by military boots and technical gloves. Junya Watanabe’s Fall 2022 Ready-To-Wear collection, also ties in makeup to give off intimidation but also with the mixture of denim and wax denim on the model.